Posts tagged 28daychallenge
Get your skills
Feb 19th
In addition to getting out and networking with other verticals, anyone in social media needs to get more skills.
You need to know web, or ppc, or analytics, or something. My litmus test for people who talk about social media is to ask them what else they do-if they only do social, I am weary.
Personally, I know web. I do websites, I am working on webapps, I do analytics, and I am integrating all of them.
Others may do things like pr. While I may diss pr from time to time, if you really know it, you are solid.
Social media is not a hard skill. Get those skills, or you will fall behind.
Get out of your own room!!
Feb 5th
This morning, I was at the MN Startup Culture roundtable. There was a conversation about how marketing people only go to marketing events, and developers only go to dev events.
This shit needs to STOP now.
Marketing people, if you are looking for work, try an event without marketing, media, or breakfast in the name. Get to events, and speak at events, where you are the exception, not the rule.
Developers, get to a a marketing or a business event every once in a while.
I am not saying to stop going to your own events. However, you need to get to events outside of your vertical. The best way to help the culture we tech people have is to break down some of the barriers that are currently up, and the first is siloed events.
Who wants to do a tech event-marketing, startups, dev, the works?
